Graphic Designer & Digital Marketing Specialist

Human Capital Management

This is a full-time remote role for a Graphic Designer & Digital Marketing Specialist who will be responsible for planning and executing digital marketing campaigns, managing social media accounts, analyzing and reporting web analytics data, and collaborating with cross-functional teams to develop and implement digital marketing strategies.

  • Develop digital media strategies with business goals aligned with the company’s vision.
  • Create digital content including websites, blogs, articles, animated explainer videos, etc.
  • Establish our online presence and create brand awareness.
  • Run day to day social media and search engine optimization audits to ensure best practices are being used.
  • Maintain SEO regular keyword research and other best practices.
  • Create a unique brand identity online.
  • Create visual concepts for promotional activities.
  • Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
  • Spread the company’s message through social media and other online mediums.
  • Increase the company’s sales through online marketing.
  • Improve customer engagement using various marketing strategies.
  • Supervise ROI and KPIs.

Qualifications

  • Social Media Marketing and Online Marketing skills
  • Digital Marketing expertise and experience using digital marketing tools
  • Strong analytical skills and proficiency in web analytics platforms
  • Excellent communication and collaborative skills with the ability to work independently and within a team
  • Bachelor’s degree in Marketing, Communications or a related field
  • Experience in a startup or tech environment is a plus
  • Proficiency in graphic design and video editing software is a plus

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