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Regional Sales Manager Levant - Invitro Diagnostics (Based in Lebanon or Jordan)
Beckman Coulter Diagnostics
Beckman Coulter Diagnostics
Location: Levant Region (Jordan, Lebanon, Iraq)
Function: Commercial / Strategic Sales Leadership
Wondering what's within Beckman Coulter Diagnostics? Take a closer look.
For over 90 years, Beckman Coulter Diagnostics has led the way in transforming laboratory operations and advancing diagnostics to improve healthcare worldwide. As part of the Danaher family of companies, we operate at the pace of innovation—empowering our teams to drive meaningful impact through science, technology, and collaboration.
We are currently seeking a Regional Sales Manager – Levant to drive strategic growth across Jordan, Lebanon, and Iraq. This senior-level commercial leadership role is accountable for delivering market share expansion, deepening customer partnerships, and strengthening channel performance across the Levant. You will serve as a critical interface between Beckman Coulter and the healthcare ecosystem in the region—focusing on value-based selling, complex deal shaping, and operational execution through direct influence and channel collaboration.
Your Key Responsibilities
Commercial Strategy & Market Growth
For more information, visit www.danaher.com.
Location: Levant Region (Jordan, Lebanon, Iraq)
Function: Commercial / Strategic Sales Leadership
Wondering what's within Beckman Coulter Diagnostics? Take a closer look.
For over 90 years, Beckman Coulter Diagnostics has led the way in transforming laboratory operations and advancing diagnostics to improve healthcare worldwide. As part of the Danaher family of companies, we operate at the pace of innovation—empowering our teams to drive meaningful impact through science, technology, and collaboration.
We are currently seeking a Regional Sales Manager – Levant to drive strategic growth across Jordan, Lebanon, and Iraq. This senior-level commercial leadership role is accountable for delivering market share expansion, deepening customer partnerships, and strengthening channel performance across the Levant. You will serve as a critical interface between Beckman Coulter and the healthcare ecosystem in the region—focusing on value-based selling, complex deal shaping, and operational execution through direct influence and channel collaboration.
Your Key Responsibilities
Commercial Strategy & Market Growth
- Own and deliver the commercial growth plan for the Levant region with full accountability for revenue, funnel health, and market share expansion.
- Lead business development activities across public and private healthcare sectors, identifying whitespace opportunities, expanding the installed base, and driving competitive conversions.
- Act as the regional face of Beckman Coulter, cultivating relationships with C-suite stakeholders, policymakers, procurement bodies, and key opinion leaders.
- Build strong, trust-based relationships with key customers and channel partners to position Beckman Coulter as the partner of choice in diagnostics.
- Work closely with Channel Partners to co-develop business plans, align commercial priorities, and ensure execution excellence across the region.
- Partner cross-functionally with Applications, Service, Marketing, and Workflow teams to deliver a differentiated, high-impact customer experience.
- Shape and drive the sales process for complex opportunities, including Total Lab Automation, Chemistry, Immunoassay, Hematology, Microbiology, Blood Bank, and Urinalysis.
- Develop and execute strategic Key Account Management plans for high-potential institutions and consolidate Beckman Coulter's presence in target accounts.
- Ensure CRM discipline and opportunity management excellence via Salesforce.com, maintaining a robust and dynamic sales funnel.
- Serve as the voice of the customer and the market, providing insights on competitor activities, customer needs, regulatory trends, and emerging market dynamics.
- Partner with regional and global marketing teams to tailor positioning and messaging strategies relevant to the Levant.
- Ensure all commercial activities are conducted in full compliance with Beckman Coulter's Code of Conduct, industry regulations, and Danaher integrity standards.
- Collaborate with customer service, logistics, and finance teams to ensure timely and accurate delivery of solutions.
- Bachelor's degree in Life Sciences, Engineering, Business, or related field; MBA preferred.
- Minimum of 8–10 years of successful sales/commercial leadership experience in the Diagnostics or Medical Device industry, with proven track record in managing territories or countries in the Levant.
- Strong understanding of public and private healthcare dynamics in Jordan, Lebanon, and Iraq.
- Proven experience in managing distributors and/or channel partners.
- Strategic thinker with excellent execution skills; capable of managing ambiguity and driving outcomes in a complex environment.
- Fluency in English and Arabic is required.
- Be part of a purpose-driven organization committed to advancing health outcomes.
- Work with a diverse, inclusive team where your voice is heard and your ideas matter.
- Build your career within the broader Danaher ecosystem with world-class development through the Danaher Business System (DBS).
For more information, visit www.danaher.com.
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